There are entire businesses that revolve around a new patient and how to “wow” and retain them, so our industry will never stop talking about it. It’s hard enough to find the right marketing strategies to get the patients in your office, but then there is the challenge of creating an exceptional experience and making sure we have strong retention!
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Seems like a completely unrealistic goal, and one that would require a psychology degree with a minor in conflict resolution, but it can be done. Take a step back and look at how you interact with your co-workers and doctors. What does everyone else see you doing and hear you saying? I believe creating harmony starts with ourselves and when we accomplish that, we can continue that journey to help the entire office.
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Accounts receivable is one of the hardest parts of running an office. I will never forget a statistic I heard many years ago that implied dental offices were the #2 lending institutions with banks being #1. I’m not sure if that is true, but think about it – it’s certainly believable!
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The end of the year is going to be full of reports, planning, end-of-year campaigns and holiday activities. No doubt, it’s a stressful time inside and out of the office. If you are the leadership in the office, it can be hard to muster up a higher level of excitement to get others excited as well. Here are 3 ways to keep things light and fun!
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You might have an intra-oral camera in each operatory, TV monitors on ceilings and other nifty technology in the clinical area of your office, but I’m here to ask you not to forget about the administrative team’s area. My suggestions range from small to big changes, however they all can make a huge impact on productivity.
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